{"id":15814,"date":"2026-10-28T21:34:54","date_gmt":"2026-10-29T01:34:54","guid":{"rendered":"https:\/\/163noticias.com.br\/?p=15814"},"modified":"2026-10-28T21:34:57","modified_gmt":"2026-10-29T01:34:57","slug":"cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos-28-10-2026-painel-s-a","status":"publish","type":"post","link":"https:\/\/163noticias.com.br\/?p=15814","title":{"rendered":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos &#8211; 28\/10\/2026 &#8211; Painel S.A."},"content":{"rendered":"<div data-news-content-text=\"\" data-disable-copy=\"\" data-continue-reading=\"\" data-continue-reading-hide-others=\".js-continue-reading-hidden\" data-age-rating=\"\" itemprop=\"articleBody\">\n<p>A Cimed, farmac\u00eautica especializada em <a href=\"https:\/\/www1.folha.uol.com.br\/folha-topicos\/medicamentos\/\">medicamentos<\/a> gen\u00e9ricos, est\u00e1 concentrando esfor\u00e7os em planejar a campanha de celebra\u00e7\u00e3o do seus 50 anos, que ser\u00e3o completados em 2027.<\/p>\n<p>Um dos focos principais da iniciativa \u00e9 a frente de bens de consumo da empresa, que engloba produtos que n\u00e3o s\u00e3o medicamentos, como cosm\u00e9ticos, higiene pessoal, vitaminas e suplementos alimentares. Essa frente da companhia ganhou destaque sobretudo nas redes sociais.<\/p>\n<p>Segundo Nat\u00e1lia Brumati, gerente-executiva de comunica\u00e7\u00e3o da Cimed, o faturamento desse segmento hoje <a href=\"https:\/\/c-level.folha.uol.com.br\/negocios\/2026\/10\/cimed-investe-r-80-mi-em-marca-de-beleza-sul-coreana-e-amplia-portfolio-para-competir-com-multinacionais.shtml\" rel=\"\" target=\"\">representa 40% do total da companhia<\/a>, enquanto os medicamentos s\u00e3o respons\u00e1veis por 60%. Mas a empresa espera que essa fatia cres\u00e7a nos pr\u00f3ximos anos.<\/p>\n<p>Brumati conversou com a coluna durante cerim\u00f4nia de premia\u00e7\u00e3o da Folha Top of Mind 2026, pesquisa realizada pelo <a href=\"https:\/\/www1.folha.uol.com.br\/folha-topicos\/datafolha\/\">Datafolha<\/a> que identifica as marcas mais reconhecidas pelos brasileiros. A Cimed <a href=\"https:\/\/top-of-mind.folha.uol.com.br\/2026\/10\/cimed-e-medley-dividem-o-podio-no-top-medicamento-generico.shtml\">venceu a categoria Top Medicamento Gen\u00e9rico<\/a>, empatada com a Medley.<\/p>\n<p>&#8220;Os medicamentos continuam sendo importantes para a Cimed, mas o consumo vem para agregar valor \u00e0 companhia. A partir de 2027 vamos bater bastante na tecla da confian\u00e7a constru\u00edda ao longo dos 50 anos&#8221;, disse Brumati.<\/p>\n<p>Dentre os investimentos da Cimed em bens de consumo, o de maior destaque \u00e9 a marca <a href=\"https:\/\/www1.folha.uol.com.br\/colunas\/painelsa\/2026\/03\/cimed-leva-carmed-para-mercado-de-hidratantes-corporais.shtml\" rel=\"\" target=\"\">Carmed<\/a>, de protetores labiais. O r\u00f3tulo se popularizou a partir do licenciamento de marcas como Fini, Mattel, Sanrio e outras que s\u00e3o famosas entre o p\u00fablico infantojuvenil.<\/p>\n<\/p><\/div>\n<div>\n<p class=\"c-context__content\">&#13;<br \/>\n    <strong>LINK PRESENTE:<\/strong> Gostou deste texto? Assinante pode liberar sete acessos gratuitos de qualquer link por dia. Basta clicar no F azul abaixo.&#13;\n  <\/p>\n<\/div>\n<p><b>Fonte: Folha de S. Paulo <\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Cimed, farmac\u00eautica especializada em medicamentos gen\u00e9ricos, est\u00e1 concentrando esfor\u00e7os em planejar a campanha de celebra\u00e7\u00e3o do seus 50 anos, que ser\u00e3o completados em 2027. Um dos focos principais da iniciativa \u00e9 a frente de bens de consumo da empresa, que engloba produtos que n\u00e3o s\u00e3o medicamentos, como cosm\u00e9ticos, higiene pessoal, vitaminas e suplementos alimentares. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15815,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[316],"tags":[6232,2471,10401,3156,219,565,328,7243,6136,366,6889,6223,5951,352,9718,6107,10349,10569,6224,6539,1072,11323],"class_list":["post-15814","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brasil","tag-anos","tag-campanha","tag-cimed","tag-cosmeticos","tag-datafolha","tag-economia","tag-empresarios","tag-empresas","tag-foco","tag-folha","tag-medicamento","tag-medicamentos","tag-medicina","tag-mercado","tag-negocios","tag-painel","tag-pesquisa-datafolha","tag-planeja","tag-remedios","tag-s-a","tag-saude","tag-top-of-mind"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A. - 163 NOTICIAS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/163noticias.com.br\/?p=15814\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A.\" \/>\n<meta property=\"og:description\" content=\"A Cimed, farmac\u00eautica especializada em medicamentos gen\u00e9ricos, est\u00e1 concentrando esfor\u00e7os em planejar a campanha de celebra\u00e7\u00e3o do seus 50 anos, que ser\u00e3o completados em 2027. Um dos focos principais da iniciativa \u00e9 a frente de bens de consumo da empresa, que engloba produtos que n\u00e3o s\u00e3o medicamentos, como cosm\u00e9ticos, higiene pessoal, vitaminas e suplementos alimentares. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/163noticias.com.br\/?p=15814\" \/>\n<meta property=\"og:site_name\" content=\"163 NOTICIAS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/163noticias\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-29T01:34:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-29T01:34:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"REDA\u00c7\u00c3O\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@163Noticias\" \/>\n<meta name=\"twitter:site\" content=\"@163Noticias\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"REDA\u00c7\u00c3O\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#article\",\"isPartOf\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814\"},\"author\":{\"name\":\"REDA\u00c7\u00c3O\",\"@id\":\"https:\/\/163noticias.com.br\/#\/schema\/person\/53e877f057e96b58df7573e626a41bf3\"},\"headline\":\"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos &#8211; 28\/10\/2026 &#8211; Painel S.A.\",\"datePublished\":\"2026-10-29T01:34:54+00:00\",\"dateModified\":\"2026-10-29T01:34:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814\"},\"wordCount\":274,\"publisher\":{\"@id\":\"https:\/\/163noticias.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#primaryimage\"},\"thumbnailUrl\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg\",\"keywords\":[\"anos\",\"Campanha\",\"Cimed\",\"Cosm\u00e9ticos\",\"Datafolha\",\"economia\",\"empres\u00e1rios\",\"empresas\",\"foco\",\"folha\",\"medicamento\",\"medicamentos\",\"medicina\",\"Mercado\",\"neg\u00f3cios\",\"Painel\",\"pesquisa datafolha\",\"planeja\",\"rem\u00e9dios\",\"S.A\",\"Sa\u00fade\",\"top of mind\"],\"articleSection\":[\"BRASIL\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/163noticias.com.br\/?p=15814\",\"url\":\"https:\/\/163noticias.com.br\/?p=15814\",\"name\":\"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A. - 163 NOTICIAS\",\"isPartOf\":{\"@id\":\"https:\/\/163noticias.com.br\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#primaryimage\"},\"image\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#primaryimage\"},\"thumbnailUrl\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg\",\"datePublished\":\"2026-10-29T01:34:54+00:00\",\"dateModified\":\"2026-10-29T01:34:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/163noticias.com.br\/?p=15814\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#primaryimage\",\"url\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg\",\"contentUrl\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg\",\"width\":2400,\"height\":1600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/163noticias.com.br\/?p=15814#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/163noticias.com.br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos &#8211; 28\/10\/2026 &#8211; Painel S.A.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/163noticias.com.br\/#website\",\"url\":\"https:\/\/163noticias.com.br\/\",\"name\":\"163 NOTICIAS\",\"description\":\"Voc\u00ea bem informado!\",\"publisher\":{\"@id\":\"https:\/\/163noticias.com.br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/163noticias.com.br\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/163noticias.com.br\/#organization\",\"name\":\"163 Not\u00edcias\",\"alternateName\":\"163 Not\u00edcias\",\"url\":\"https:\/\/163noticias.com.br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/163noticias.com.br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2023\/09\/163-NOTICIAS-AZUL-copy-2.png\",\"contentUrl\":\"https:\/\/163noticias.com.br\/wp-content\/uploads\/2023\/09\/163-NOTICIAS-AZUL-copy-2.png\",\"width\":3058,\"height\":594,\"caption\":\"163 Not\u00edcias\"},\"image\":{\"@id\":\"https:\/\/163noticias.com.br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/163noticias\",\"https:\/\/x.com\/163Noticias\",\"https:\/\/www.instagram.com\/163noticias\/\",\"https:\/\/www.tiktok.com\/@163noticias\"],\"publishingPrinciples\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"ownershipFundingInfo\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"actionableFeedbackPolicy\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"correctionsPolicy\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"ethicsPolicy\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"diversityPolicy\":\"https:\/\/163noticias.com.br\/?page_id=3\",\"diversityStaffingReport\":\"https:\/\/163noticias.com.br\/?page_id=3\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/163noticias.com.br\/#\/schema\/person\/53e877f057e96b58df7573e626a41bf3\",\"name\":\"REDA\u00c7\u00c3O\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/163noticias.com.br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0c599e25eb61e9519bb1974f63ce375b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0c599e25eb61e9519bb1974f63ce375b?s=96&d=mm&r=g\",\"caption\":\"REDA\u00c7\u00c3O\"},\"sameAs\":[\"https:\/\/163noticias.com.br\/\"],\"url\":\"https:\/\/163noticias.com.br\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A. - 163 NOTICIAS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/163noticias.com.br\/?p=15814","og_locale":"pt_BR","og_type":"article","og_title":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A.","og_description":"A Cimed, farmac\u00eautica especializada em medicamentos gen\u00e9ricos, est\u00e1 concentrando esfor\u00e7os em planejar a campanha de celebra\u00e7\u00e3o do seus 50 anos, que ser\u00e3o completados em 2027. Um dos focos principais da iniciativa \u00e9 a frente de bens de consumo da empresa, que engloba produtos que n\u00e3o s\u00e3o medicamentos, como cosm\u00e9ticos, higiene pessoal, vitaminas e suplementos alimentares. [&hellip;]","og_url":"https:\/\/163noticias.com.br\/?p=15814","og_site_name":"163 NOTICIAS","article_publisher":"https:\/\/www.facebook.com\/163noticias","article_published_time":"2026-10-29T01:34:54+00:00","article_modified_time":"2026-10-29T01:34:57+00:00","og_image":[{"width":2400,"height":1600,"url":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg","type":"image\/jpeg"}],"author":"REDA\u00c7\u00c3O","twitter_card":"summary_large_image","twitter_creator":"@163Noticias","twitter_site":"@163Noticias","twitter_misc":{"Escrito por":"REDA\u00c7\u00c3O","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/163noticias.com.br\/?p=15814#article","isPartOf":{"@id":"https:\/\/163noticias.com.br\/?p=15814"},"author":{"name":"REDA\u00c7\u00c3O","@id":"https:\/\/163noticias.com.br\/#\/schema\/person\/53e877f057e96b58df7573e626a41bf3"},"headline":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos &#8211; 28\/10\/2026 &#8211; Painel S.A.","datePublished":"2026-10-29T01:34:54+00:00","dateModified":"2026-10-29T01:34:57+00:00","mainEntityOfPage":{"@id":"https:\/\/163noticias.com.br\/?p=15814"},"wordCount":274,"publisher":{"@id":"https:\/\/163noticias.com.br\/#organization"},"image":{"@id":"https:\/\/163noticias.com.br\/?p=15814#primaryimage"},"thumbnailUrl":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg","keywords":["anos","Campanha","Cimed","Cosm\u00e9ticos","Datafolha","economia","empres\u00e1rios","empresas","foco","folha","medicamento","medicamentos","medicina","Mercado","neg\u00f3cios","Painel","pesquisa datafolha","planeja","rem\u00e9dios","S.A","Sa\u00fade","top of mind"],"articleSection":["BRASIL"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/163noticias.com.br\/?p=15814","url":"https:\/\/163noticias.com.br\/?p=15814","name":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos - 28\/10\/2026 - Painel S.A. - 163 NOTICIAS","isPartOf":{"@id":"https:\/\/163noticias.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/163noticias.com.br\/?p=15814#primaryimage"},"image":{"@id":"https:\/\/163noticias.com.br\/?p=15814#primaryimage"},"thumbnailUrl":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg","datePublished":"2026-10-29T01:34:54+00:00","dateModified":"2026-10-29T01:34:57+00:00","breadcrumb":{"@id":"https:\/\/163noticias.com.br\/?p=15814#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/163noticias.com.br\/?p=15814"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/163noticias.com.br\/?p=15814#primaryimage","url":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg","contentUrl":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2026\/10\/Cimed-planeja-campanha-de-50-anos-com-foco-em-cosmeticos.jpg","width":2400,"height":1600},{"@type":"BreadcrumbList","@id":"https:\/\/163noticias.com.br\/?p=15814#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/163noticias.com.br\/"},{"@type":"ListItem","position":2,"name":"Cimed planeja campanha de 50 anos com foco em cosm\u00e9ticos &#8211; 28\/10\/2026 &#8211; Painel S.A."}]},{"@type":"WebSite","@id":"https:\/\/163noticias.com.br\/#website","url":"https:\/\/163noticias.com.br\/","name":"163 NOTICIAS","description":"Voc\u00ea bem informado!","publisher":{"@id":"https:\/\/163noticias.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/163noticias.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/163noticias.com.br\/#organization","name":"163 Not\u00edcias","alternateName":"163 Not\u00edcias","url":"https:\/\/163noticias.com.br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/163noticias.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2023\/09\/163-NOTICIAS-AZUL-copy-2.png","contentUrl":"https:\/\/163noticias.com.br\/wp-content\/uploads\/2023\/09\/163-NOTICIAS-AZUL-copy-2.png","width":3058,"height":594,"caption":"163 Not\u00edcias"},"image":{"@id":"https:\/\/163noticias.com.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/163noticias","https:\/\/x.com\/163Noticias","https:\/\/www.instagram.com\/163noticias\/","https:\/\/www.tiktok.com\/@163noticias"],"publishingPrinciples":"https:\/\/163noticias.com.br\/?page_id=3","ownershipFundingInfo":"https:\/\/163noticias.com.br\/?page_id=3","actionableFeedbackPolicy":"https:\/\/163noticias.com.br\/?page_id=3","correctionsPolicy":"https:\/\/163noticias.com.br\/?page_id=3","ethicsPolicy":"https:\/\/163noticias.com.br\/?page_id=3","diversityPolicy":"https:\/\/163noticias.com.br\/?page_id=3","diversityStaffingReport":"https:\/\/163noticias.com.br\/?page_id=3"},{"@type":"Person","@id":"https:\/\/163noticias.com.br\/#\/schema\/person\/53e877f057e96b58df7573e626a41bf3","name":"REDA\u00c7\u00c3O","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/163noticias.com.br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0c599e25eb61e9519bb1974f63ce375b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c599e25eb61e9519bb1974f63ce375b?s=96&d=mm&r=g","caption":"REDA\u00c7\u00c3O"},"sameAs":["https:\/\/163noticias.com.br\/"],"url":"https:\/\/163noticias.com.br\/?author=2"}]}},"_links":{"self":[{"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/posts\/15814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15814"}],"version-history":[{"count":1,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/posts\/15814\/revisions"}],"predecessor-version":[{"id":15816,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/posts\/15814\/revisions\/15816"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=\/wp\/v2\/media\/15815"}],"wp:attachment":[{"href":"https:\/\/163noticias.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/163noticias.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}